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Wednesday, 2 January 2013

Brand Management Courses in Jharkhand

Brand Management Courses in Jharkhand

Brand Management is one of the most exciting career options that offer immense scope for career development. The main function of the brand managers is to increase the Brand equity and franchise. There are several factors that have significantly contributed in popularizing this profession among the young generation students. It involves a lot of glamour, responsibility, career growth and handsome pay packages. As a result, more and more institutes are offering various diploma and degree courses in brand management. There are several institutes that conduct brand management courses in Jharkhand.

Scope of Brand Management Courses in India
With the boom in the Indian economy, one can witness the entry of a large number of foreign companies to sell and promote their various products and services. There is a great demand for brand managers in these companies for promoting and developing their products. A brand manager implements several marketing techniques to increase the perceived value of the products in front of the target customers. Candidates after completing their studies in brand management may look for various job opportunities available at companies like that of industrial goods, pharmaceutical, automobiles, KPOs, banks, FMCG, diagnostic companies, advertising agencies and financial service companies. One can also seek for various openings in the foreign companies. Most of the companies hiring product specialization managers pay handsome salaries along with other facilities.

Brand Management Courses in Jharkhand Institutes
The primary responsibility of the brand manager is to identify the needs and requirements of the customers and implement specialized marketing strategies to popularize the respective brand in the market. A brand management course helps the individuals to learn more about market research, principles of brand management, brand promotion, brand launch and USP, analysis of the market trends, advertisement and marketing, distribution and even about packaging of a brand. An MBA degree in marketing is essential for one to start his or her career as a brand manager. Candidates seeking admission in the reputed B-Schools will have to qualify the entrance examinations conducted and also meet the eligibility requirement as specified by the institutions. There are a number of institutes that offer specialized brand management courses in Jharkhand.
Brand Management Courses in Jharkhand
Name & Address
Phone & E-mail

Institute of Science & Management
IISM Campus, Pundag, Ranchi - 834 004
Ph: 91-651-2242060,
Fax : 91-651- 2240630
Email : rch_iism@sancharnet.in,


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